Your Complete Style Transformation!
The Swish Signature is a complete style transformation, designed around the woman you are today. Together, we’ll discover what truly suits you, make more of what you already own and thoughtfully fill the gaps — creating a wardrobe that feels considered, cohesive and completely you.
Less stress. More confidence. A wardrobe that simply works.
How It Works…Step-by-Step!
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01 | Colour, Body & Style Analysis
Discover the colours, proportions and personal style that make you feel most like you.
Includes:
Colour Analysis
Body Shape Analysis
Personal Style Discovery
Personalised Colour, Shape & Style Guide
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02 | The Wardrobe Edit
Rediscover what works, create new outfits and identify the genuine gaps in your wardrobe.
Includes:
Wardrobe Edit
Outfit Building
Wardrobe Wish List
Guidance reselling and rehoming items.
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03 | Personal Shopping
A carefully planned shopping session focused only on what suits you and what your wardrobe genuinely needs.
Includes:
Personalised shopping strategy
Shopping research & pre-selection
One-to-one personal shopping session
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04 | Style Check-In
Bring your edited wardrobe and new purchases together to create outfits you'll actually know how to wear.
Includes:
Post-shopping wardrobe styling session
Outfits & mini-capsule creation
Digital ‘Look Book’ PDF
YOUR TIME & INVESTMENT
The Swish Signature includes over £1,150 worth of professional styling and typically takes place over four weeks.
Discover
Week One
In-Person 2-Hours
Worth £299
Edit
Week Two
In-Person 3-Hours
Worth £349
Shop
Week Three
In-Person 3-Hours
Worth £349
Style
Week Four
In-Person 60 Minutes
Worth £169
This timeline gives us the time to discover your style, edit your wardrobe, shop thoughtfully and bring everything together — with personalised guidance and WhatsApp support throughout.
That’s a whopping saving of over £150!
Got lots of questions? Book a complimentary 15-minute Style Discovery Call with me.
We'll chat about your wardrobe, style goals and how Swish Alice can help you create a wardrobe that feels beautifully considered, confidently curated and uniquely yours.
Style Stories…Harriet’s Style Transformation!
“Alice helped me with a style review and HUGE wardrobe edit -who knew I had so many navy dresses?!? She was professional and fun from start to finish. What was particularly great was discovering, with Alice’s expert help, new outfits from old clothes – putting together different combos to create new looks and to take me out of my comfort zone to understand better how I can dress my figure to make the most of it.”
More About Step One
Colour, Shape & Personal Style Discovery
Before we touch your wardrobe, or look to purchase new things, we'll build a clear picture of you. Through colour, body shape and personal style analysis, we'll uncover the shades that bring you to life, understand your natural proportions and define the style direction that feels authentically yours.
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Through personalised colour analysis, I’ll identify the shades that naturally complement your colouring and bring you to life. You’ll understand which colours work best for you and how to use them confidently across clothing, accessories and make-up.
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We’ll look at your natural proportions and explore the silhouettes, cuts and shapes that work beautifully with your body. It’s not about rules or hiding anything — it’s about understanding why certain clothes feel and look better than others.
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Together, we’ll explore the styles you’re naturally drawn to and how they fit with your personality, lifestyle and the way you want to feel. This gives us a clear style direction to guide your wardrobe and the shopping decisions we make later.
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Everything we discover is brought together in your own digital guide, including your personalised colour palette, body shape and proportion guidance, style direction and inspiration — giving you an easy reference to return to throughout your Swish Signature journey and beyond.
More About Step Two
The Wardrobe Edit
With your style profile in place, we’ll turn our attention to your wardrobe — rediscovering what you love, finding new ways to wear what you already own and identifying the pieces that no longer work for you. Together, we’ll create a more considered wardrobe that feels easier, more inspiring and ready for the next step.
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Together, we’ll work through your wardrobe to understand what still works for your body, lifestyle and personal style today. We’ll identify the pieces you love, what’s no longer serving you and rediscover forgotten favourites along the way.
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Rather than simply clearing things out, we’ll focus on making more of what you already own. I’ll create fresh outfit combinations, show you new ways to wear familiar pieces and help you see more possibilities within your wardrobe.
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As we work, we’ll uncover what’s actually missing — the key pieces that would make the rest of your wardrobe work harder. These become your personalised Wardrobe Wish List and give us a clear, focused brief for the Personal Shopping stage.
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For pieces you’re ready to part with, I’ll help you decide the best next step, whether that’s reselling, donating or rehoming, so great clothes can continue their story in someone else’s wardrobe.
I’ll offer guidance on the best next steps for pieces you’re ready to part with, from reselling and donating to potential rehoming through the soon to launch Swish Collection.
More About Step Three
Personal Shopping
Armed with a clear idea of what suits you, and a pre-defined Wardrobe Wish List in place, we’ll shop with purpose, focusing only on the pieces that will genuinely add something to your wardrobe. I’ll research and pre-select options ahead of our session, making the experience relaxed, focused and all about finding the right pieces rather than simply buying more.
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Using everything we’ve discovered about your colour, shape, style and wardrobe, I’ll turn your Wardrobe Wish List into a focused shopping plan — prioritising the pieces that will make the biggest difference.
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Ahead of our shopping session, I’ll research and pre-select considered options specifically for you, so we can spend our time trying the right pieces rather than endlessly searching.
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Together, we’ll shop the pre-selected pieces and explore the best options, with expert guidance on fit, colour, proportion and how each piece works with your existing wardrobe.
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We’ll focus on pieces that genuinely earn their place — considering versatility, quality and how well each purchase works with what you already own, ready to bring everything together in our final styling session.
More About Step Four
Post-Shopping Styling Hour
With your wardrobe freshly edited and your new pieces ready to be worn, I’ll bring everything together to create outfits that feels cohesive, versatile and completely you. We’ll style your new purchases alongside the clothes you already own, creating fresh outfits and showing you how to get more from every piece.
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We’ll combine your existing wardrobe with your new personal shopping pieces to create complete looks that work for your lifestyle, style and shape.
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We’ll look at the details that bring an outfit together — layering, accessories, proportions and simple styling tweaks that make each look feel finished.
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Your favourite looks can be captured as digital outfit cards, giving you an easy reference when getting dressed and helping you remember the combinations we’ve created.
FAQs About The Swish Signature
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A complete style transformation looks at your style as a whole — rather than tackling colour, your wardrobe or shopping in isolation. The Swish Signature combines colour analysis, body shape and personal style analysis, a wardrobe edit, personal shopping and outfit styling into one complete experience, helping you understand what suits you and create a wardrobe that works for your life today.
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The Swish Signature is designed for women who feel their wardrobe or personal style no longer reflects who they are. Your body may have changed, your lifestyle may have evolved, or you may simply have lost confidence in what suits you. You don't need to know what your style is before we start — discovering that together is part of the transformation.
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The Swish Signature takes place across four stages: a Complete Style Discovery, an in-home Wardrobe Edit, a researched and pre-selected Personal Shopping session and a final Style Check-In.
You'll also receive personalised style guidance, a Wardrobe Wish List, a digital Look Book of finished outfits and WhatsApp support throughout the experience.
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No. The aim is to make more of what you already own before we buy anything new. During your Wardrobe Edit, we'll rediscover forgotten pieces, create new outfit combinations and identify the genuine gaps in your wardrobe. Your Personal Shopping session is then focused specifically on filling those gaps with pieces that work with what you already have.
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The Swish Signature typically takes place over four weeks and includes 8.5 hours of one-to-one, in-person personal styling, alongside my research, preparation and pre-selection behind the scenes.
The complete experience is £949, with the individual professional styling sessions included valued at over £1,140, plus personalised guidance and WhatsApp support throughout.